Jill will reveal the science of how prospective consumers’ eyes are drawn to certain products and how food to go brands can maximise the very brief window in which they make a decision on where and what to purchase. She will also share exclusive insight from the upcoming MCA & HIM Food To Go Market Report 2019.
Jill joined HIM – which is part of William Reed Business Media (WRBM) – in 2012 as Insight and Marketing Director, becoming Managing Director in 2013. Jill’s focus is on maintaining knowledge and strong relationships across the industry, taking her and her team from trade shows to the shop floor, conferences to cash and carry depots.
Before WRBM, Jill worked for Marks and Spencer in UK and Europe, opening new formats in new markets. Jill then moved from retail to manufacturing with roles for Unilever and Birdseye, working with some of the most iconic products and loved brands.
Jill is proud of him!’s reputation as a respected professional research company with a huge personality, underpinned by WRBM’s heritage and expertise. She augments her dedicated industry research by engaging in her not unrelated passions: shopping, drinking and eating.